Are you a gym owner or gym content creator who's struggling to come up with new content ideas? Check out our blog for inspiration!
1: Gym Tour
Providing a virtual tour of your gym could persuade potential customers to sign up for a membership at your gym. Many people want to see the facilities before making a membership commitment, and this is a great way to showcase what your gym has to offer.
2: Membership Offers
Do you currently have any enticing membership deals available? Such as Black Friday promotions, 12 months for the price of 8, just to name a few. Let your customers know about these offers by featuring them in your content!
3: Before & After Customer Transformations
A before & after customer transformation is a fantastic way for you to showcase your impact as a gym. Transformations don't have to be solely focused on extreme weight loss; they can also include increased confidence, enhanced muscle and more. Celebrate your customer's journey by highlighting their progress on your social media - with permission of course!
4: 'How To' Guides of Using Equipment
Provide assistance to your customers by creating how-to guides for gym equipment to make their workout experience easier and more enjoyable.
5: Meet The Team
Introduce the faces behind the gym with a meet the team post. It's important to give your customers an inside look into the people who keep your gym running. This will help customers get to know you better as a business and help create a stronger sense of community at your gym.
6: Monthly Gym Challenges
Provide your customers with a monthly fitness challenge. Not only will this be great workout motivation, you could even turn it competitive and offer a prize to the winner. Encourage your customers to follow you on social media to stay up-to-date on the monthly challenges.
7: Do's/Don'ts Gym Rules
Though gym etiquette is frequently discussed on social media, providing your own guidelines can be helpful for newcomers. Consider creating a post or an Instagram Story Highlight to let your customers know what you expect.
8: Customer Of The Month Spotlight
Recognise your customers accomplishments with a 'Customer of the Month' post. Not only is this a positive gesture, but it also provides you with a guaranteed monthly content piece.
9: Workout Ideas
Engage your customers by sharing workout ideas on your social media accounts. You could create a simple workout Instagram Reel or TikTok Video to showcase the workout.
10: Customer Reviews
Display your positive customer testimonials to boost your gym's reputation and to promote your gym to potential customers.
Did this blog help inspire you? Follow us on social media for more content creating tips and tricks!
Comments